The advantages offered by BI's marketing division include:

 Reliable after sales support all over south India.

 Technical knowledge of all products sold in the market

 Knowledge based recommendations to aid an informed buying decision

 Functioning as a neutral partner to all clients and the ability to mix and match brands to suit needs.

 Offering products of high quality.

 Offering a comprehensive range of products in water transport, water/effluent/sewage treatment and water management

 Offering products for the domestic, commercial and industrial sectors.

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